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Logo Recognition: Effects of Media on Children
The Golden Arches, the Mac’s once-bitten Apple, the swirl of Pepsi’s blue and red—these are all logos. Logos are part of each company’s brand, and children are more shopping-savvy because of them. But what logos inform kids more? Do kids only recognise brands advertising to their age group, or do they recognise other brands marketing towards adults too? Let’s find out!
Which logos are more recognizable to kids?
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